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Social Media Marketing Associate

Social Media Marketing Associate

The Role

In this highly visible position you will engage with, grow, and coordinate our social media presence.  We are looking for a bright and eager professional who wants to be part of building a great company and culture.  


Identify brand-friendly influencers who have access to the right audiences, a sizeable number of followers, real interactions with fans (not with fake followers), a strategy for cultivating relationships with and growth of  their audience

Negotiate and facilitate endorsements / promotional deals / giveaways.

Coordinate shipment of free product to our most popular influencers and follow up on their promotional posts.

Analyze performance of individual influencers and campaign, optimize social media strategy based on data.

Monitor review sites, and postings.  Reply to, and engage with promoters as well as detractors.

Report on competitor’s strategies

Report on broad trends and developments with social media platforms.

Promote Amerisleep content / research / blogs to social media influencers and audience.

Assist with finding and developing relevant content for distribution to our influencers and audiences.

Work with management, product, and marketing teams to develop marketing messages and strategies.   

Team communication – keep the broader team, including management updated.


Bachelor’s degree or equivalent experience required

Demonstrable experience with development and implementation of social media marketing campaigns and strategy

Deep knowledge of social media platforms, influencer best practices, Terms of Use, and target audiences.

Highly organized and able to prioritize under pressure

Strong written & verbal communication skills

Positive attitude, with an appetite for personal and professional development

Attention to detail is essential

Must be able to work independently and as part of a team

Strong business acumen, knowledge of business principles, and best practices.

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